People of all ages use social media to get new information, especially the younger generations.
With regard to Gen Z and millennial investors, a survey by The Ascent found that many young people get their investment information from social media:
- 91% of Generation Z investors said they get their investment information through social media
- 75% of millennials said they invested their knowledge through social media
But social media platforms like TikTok aren’t just aimed at those who want to learn more about investing. There are plenty of YouTubers out there who discuss other financial topics and help young investors expand their personal financial knowledge.
Read on to learn more about some of TikTok’s developers who are helping people grow and manage their finances.
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1. @BlondeBrokeandBougie: Becca Brenner
Becca saved over $ 100,000 at the age of 26 and currently has a net worth of over $ 200,000. Your secret? She lives her life like she’s broke. Becca works full-time as a business analyst and spends much of her free time sharing personal finance tips and resources on her blog Blonde Broke and Bougie and @BlondeBrokeandBougie social media channels, including TikTok. She shares what worked for her to inspire more people to take control of their finances.
2. @ HerFirst100k: Tori Dunlap
Tori was able to save $ 100,000 by the age of 25 and then quit her company job to help others manage their finances. She shares her passion for personal finance on TikTok and through her own business, Her First 100K. She hopes to give more women the knowledge they need to cope better with their financial situation. Toris @ HerFirst100k provides tips and resources to help women earn more, spend less, and feel financially secure. She will discuss topics such as salary negotiations, investing for beginners, and how to cut bills and expenses.
3. @HumphreyTalks: Humphrey Yang
Humphrey is another TikToker that helps people manage their finances. He is a former financial advisor turned social media star who uses his TikTok account @HumphreyTalks to chat on personal finance topics and investing. It covers a wide variety of financial topics and simplifies its explanations for everyone to understand. Examples of video content he has posted include:
4. @MartikaTruchon: Martika Truchon
Martika describes herself as a money trainer. She helps people change their attitudes towards money and discusses investments, savings, and other personal finance topics. Some examples of content she shared are how to spend your money as a starting investor, purchases you shouldn’t waste your money on, and the real cost of owning a car. @MartikaTruchon’s goal is to help women build wealth so they can be financially independent.
5. @Admani_Explains: Zaid Admani
Zaid uses TikTok to share his financial and business knowledge with others. He is entertaining and down-to-earth on topics. He also discusses current events and the relationship between news and money. For example, @Admani_Explains recently discussed why the cost of wood is so high and how that affects everyone from the supplier to the home builder to the ordinary person.
6. @SavingWhizGina: Gina Zakaria
Gina is another TikToker who shares financial knowledge. Her videos are designed to help others budget effectively, save money, pay off debts, and build wealth. She previously had her own debt problems but is now debt free and doing well financially. @SavingWhizGina hopes to help women learn from their mistakes and gain financial literacy. Examples of content she discussed include the benefits of using credit cards, how to budget better, and ideas on how to make good use of your incentive payment.
If you already spend a lot of time on social media apps like TikTok, make the most of your time and learn more about finance. YouTubers like the ones above make financial topics interesting and fun so you can be entertained and learn something new. It’s a win-win situation. And if you need help managing your money, take a look at our personal financial resources.
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