Ever felt like you spend a lot of time on TikTok but still miss out on so much of what’s going on there?
TikTok is getting more popular every year, but for an app that has been around for a while, it’s surprising how many new trends are still popping up every day.
We got everything sorted so you don’t have to. Here are five of the biggest trends that have shaped TikTok this year – so far.
That one particular song that became a number of different trends
It’s not something I picked up right away, but a slowed-down cover of Beach Bunny’s “Cloud 9” has turned into several different videos on TikTok. I noticed the melody for the first time, as used by user pxrxvi in ”I hasse all men … you. Remarkably, the same melody is used in another popular video format in the app, but with a twist. An acoustic version of the song is in the background the “I hate people who work at the bank” trend, in which people reveal that they are, in fact, what they hate.
Coffee ratings
In early 2020, when we all faced the first quarantine, a whipped coffee drink known as Dalgona coffee took TikTok by storm. Since then, the coffee consumption experience on the app has changed and has become a comprehensive coffee review powerhouse. There is one user, @starbucksrecipeswithm, who makes coffee with her 2.1 million followers; another user, @eggbaloni, rates Starbucks drinks for its 490,000 followers; and then there is @tybridgwater, which is known to rate coffee drinks in duets in front of more than 879,000 followers. At the time of publication, #coffee has 15.1 billion views and #coffeereview has 10.3 million views.
The Green Brothers
Hank and John Green – New York Times bestselling authors, YouTubers, educational content creators, and philanthropists – are growing on TikTok. Hank Green, who is now more known as a TikTokker than a science educator or author, posts a number of different videos in the app. Sometimes he talks about pelicans to explain science, to quarrel with his brother John. John posts much less often, but also argues with his brother Hank and talks about his books. The VidCon convention, originally conceived by the two brothers, is now even sponsored by TikTok.
Swimming bumps for adults
In one of the most creative and nostalgic trends on TikTok in 2021, Gen Z is bringing back the adult swim bumps. Adult Swim, the late-night adult program on Cartoon Network, used short bursts to let parents know that the network was no longer showing kid-friendly content.
TikTokkers have recreated the iconic Lil clips by creatively using the [as] Logo at the end of short videos. At the time of writing, #AdultSwim had over 3 billion views.
Songs from The Backyardigans
Do you hear a gentle samba on your For You page? Or do you have the sounds of “Into the dick of it! Into the dick of it! Into the dick of it! Ugh!” how to scroll through TikTok videos? Both are songs from The Backyardigans, a kids’ show that notably made a splash on the video sharing app. Both songs – “Castaways” and “Into The Thick Of It” – went viral thanks to celebrities like Lizzo. TikTokkers love their nostalgia.
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