15 Distinctive Instagram Feed Concepts for Inside Designers, Architects & Builders
Let’s create your beautiful Instagram feed You love and that yours Customers love too.
Here are 15 Instagram Feed Ideas for interior designers, architects, builders and home decor lovers.
Let’s get straight into it!
Feed idea #1. Color theme
Let’s start simple and nice:
Choose one or more of them:
- A color theme (your brand theme)
- A color palette
- Use the same filter for all your photos and videos.
This will make your entire feed look like coherentlike @shecreates.co:
Feed idea #2. Huge mood board
Next idea: Maybe you don’t just want to show pictures of your work.
You can share photos of textures that reflect your style or the style of a project you are working on.
Basically, your entire feed looks like an amazing moodmoard.
Feed Idea #3. Rows
Want to get creative? Imagine if your grid had rows. Each row can have its own Theme, Project or Color.
For example highlights from @jaysonpatedesign one project per line:
Top: Join 15 million Instagrammers. You can Move your posts and schedule your feed with preview app.
Feed Idea #4. Pillars
Consider your feed with 3 columns. Every Split can have its own theme.
- Left column: Videos only
- Middle column: citations only
- Right column: Photos only
You choose what to post in each column to create your own unique grid.
Feed idea #5. Tiles
Switch between 2 different types of posts.
- Photos vs Videos
- Quotes vs Photos
- Different color photos (e.g. black and white vs. color)
- Everything you can imagine
It will create a tile feed layout like @ashleycooperdesign:
Feed Idea #6. Vision Boards
Do you love creating vision boards with furniture, tiles, textures and home decor?
Make it your theme, like @toneandtexturinteriordesign:
Feed idea #7. Puzzle
Split a large image into separate posts. The possibilities are endless.
Here are just 2 puzzle feeds that I made with preview appto give you an idea:
Feed idea #8. Rainbow
Do you take photos of colorful things?
Could you organize your content by color?
If yes, a rainbow feed would be perfect for you.
Feed idea #9. Boundaries
Add a white border (or any other colored border you like) around your posts.
This will make your feed look like one art gallery.
Feed idea #10. Mixture of work and inspiration
Do you find inspiration for interior design or architecture from other sources?
Why not post them to your feed as well, along with your own work?
That way, your feed feels like an extension of your style.
Feed idea #11. personal
Want to post more than just interior design, architecture, or home decor?
Feel free to post about your personal life if you like (show your dogs, behind the scenes, food or anything else you’d like to share).
Feed idea #12. Related quotes
You can share an inspirational or funny quote depending on what your brand/personality is.
For example, @threebirdsrenovation is always sharing funny quotes about home and family life. And her audience LOVES it!
Feed idea #13. Reels only
Do you only want to produce one type of content? How roles?
You can reuse your reels and also post them on TikTok and Facebook.
Top: Schedule your reels to post to Instagram, Facebook, and TikTok preview app.
Feed Idea #14. Progress Carousels
Share weekly progress pics or videos. It can be the progress of a new house construction, a renovation or an interior design.
Feed idea #15. Tips
Do you have many tips to share?
People who follow experts and get new tips, tricks, and hacks.
@clairemeyford is great at this:
I hope these amazing accounts have inspired you to create your own feed.
Let us know what your username is in the comments below. We’d love to check it out!
And see you next time preview – and further Instagram!
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