Younger TikTok and YouTube Stars Staff Up With Louis Vuitton for Coveted Sneakers
W.hen Louis Vuitton teamed up the reigning “Queen of TikTok” Charli D’Amelio and YouTube / Instagram child prodigy Emma Chamberlain to launch his new iconic LV Squad sneaker and LV Sunset Mule, the brand hit a jackpot of young followers. 17-year-old D’Amelio has 120 million TikTok fans, while 20-year-old Chamberlain has 13.3 million Instagram followers and 10.4 million YouTube subscribers.
There couldn’t be a more photogenic or popular pair to promote the stylish shoes from Louis Vuitton’s pre-fall collection. Throughout the entire campaign, which was shot in sunny Los Angeles, the young women are clad from head to toe in Louis Vuitton and look so delicious that they can send any fashion-conscious teenager – as well as their older colleagues – straight to the nearest boutique.
While more conservative women swoon over the LV Squad sneaker made of cotton canvas, others will surely be delighted with the LV Squad sneaker boot, which is made of cotton canvas and smooth calfskin. Both sneaker models have oversized white rubber soles.
The high-top is available in black or white, the latter with colorful rubber labels of the new Louis Vuitton signature in matching colors to the laces, which spice up the look in blue, pink or green. The low-top sneaker comes in pink, white and black and features the LV logo and VUITTON on the outside.
The comfortable LV Sunset mules are not a modest competitor in the world of fashionable mules, because they are available in the striking colors purple, green, white and black. And of course there is the corresponding Vuitton rubber label so that the inexperienced observer does not overlook the stylish origin.
These compelling pieces were designed by Louis Vuitton’s artistic director of women’s collections, Nicolas Ghesquière, and are becoming a new must-have in the Louis Vuitton shoe wardrobe.
The LV Squad sneakers cost between $ 990 and $ 1,030 and the LV Sunset Comfort mule is $ 890, a price range that is easily affordable for young millionaires D’Amelio and Chamberlain.