New marketing campaign to fight pretend information focused at younger individuals in Eire

An Irish Social Media Council, modeled on the Press Council, should be set up to tackle disinformation online.

The appeal comes from Article 19, a London-based organization that advocates freedom of the press and disinformation.

Article 19 refers to the Universal Declaration of Human Rights, which states that everyone has the right to freedom of expression and expression.

A #KeepItReal campaign has been announced targeting Irish people aged 18-25.

The campaign hopes to influence the Online Security Act and Media Regulation, the main provision of which will be an online security commissioner. It is currently going through the Oireachtas.

A group of young adults, ages 18-25, from across the country have volunteered to hold a peer discussion about how society should respond to disinformation and false news.

Article 19 Ambassador Laura Bartley said the misinformation about the Covid-19 vaccine indicated the need to be vigilant about what is being said on social media.

“If people are given preventive warnings about attempts to sow doubt or spread misinformation, they will not be frowned upon. We want to have conversations within families and in peer groups, ”she said.

“We would like to have a positive conversation at the moment about rather heated central social issues.

“Although people my age are very active on social media and came of age with the advent of the internet, there is still a risk that we will fall prey to disinformation, especially nowadays with Covid-19 and vaccinations

“During my studies, I was really interested in the impact of technology on human rights, democracy and violent extremism, and I knew I had something to add to the discussion.”

The campaign features work by Dublin-based illustrator Fuchsia MacAree.

Article 19 assumes that an Irish social media council would provide a forum to address issues of moderation of content – such as disinformation – on social media platforms.

His media freedom chief, Pierre François Docquir, said the misinformation debate should primarily “belong to the public”.

“I don’t think we could have chosen a better place than Ireland to start this type of work,” he said.

“Ireland is not only the headquarters of social media companies in Europe, but is also in the midst of a lively and groundbreaking debate on platform regulation and online safety with the ongoing drafting of an online safety and media regulation law and the formation of the Media and Online Security Commission.

“The challenges posed by Covid-19 have underscored the importance of these debates. So this is really an interesting and fascinating time.

“Disinformation about Covid-19 remains a threat to public health. With the prospect of a vaccine on the horizon, it is important that we remain vigilant about where we get our news from.

“Our ambassadors are part of a generation that is not only very concerned with the digital development of the media, which has witnessed the rise of the Internet, but is also aware of the diverse possibilities of expression and the risks to privacy presented by social media. “

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